FOCUS FOR 2022 - 2023 : OVERVIEW OF ALL BID OBJECTIVES

OBJECTIVE ONE

WELL KNOWN TOWN

The BID’s Well Known Town Objective includes: enhanced communications, marketing, quality promotions and events – all things that businesses have asked for to help improve the perception and image of Bognor Regis.  The aim of this work will be to drive increased footfall and repeat visits, increase dwell time and spend, attract higher-spending visitors to visit the town, and tackle seasonality.

2022 - 2023 FOCUS

  1. Develop and deliver tourism website in line with Town Values & Visuals

  2. Deliver Food Event, culminating in Street Food Event on Place St Maur (August 2022)

  3. Develop and promote the General Market (subject to outcome of ADC review)

  4. Deliver Christmas installations and promotion of Bognor Regis Christmas Experience 2022

OBJECTIVE TWO

WELCOMING TOWN

A welcoming town centre that feels safe with low crime and anti-social behaviour and is clean and well-maintained is a key priority for businesses, shoppers and visitors to ensure customers want to return, and businesses want to locate in Bognor Regis. 

2022 - 2023 FOCUS

  1. Develop and deliver enhanced BCRP, including additional CCTV provision 

  2. Deliver POP! Opportunity at 10 The Arcade 

OBJECTIVE THREE

ACTIVE TOWN CENTRE AT NIGHT

Improving the evening and night-time economy is a key priority for businesses.

​

During the evening and late night, the town quickly becomes deserted, with low numbers of people around, few businesses open and the presence of groups of people that could be viewed as intimidating. Evidence from other towns indicates that having more people out and about around the town at night makes it feel safer. There is significant scope to further improve how people feel after dark and this is an important reason to develop the evening economy to help make the town a more welcoming, inclusive and inviting place.

2022 - 2023 FOCUS

  1. Deliver food & drink event beneficial to Night Time Economy (NTE) (Food & Drink)

  2. Establish better engagement with businesses in this sector

OBJECTIVE FOUR

BETTER PARKING

A town centre with improved parking is a priority for businesses.  Making the town centre a more attractive proposition for residents, visitors, businesses and investors will be helped if the town benefited from more and easier to use parking. 

2022 - 2023 FOCUS

1. Ongoing delivery of 2022 parking discs scheme     

2. Production, promotion and distribution of 2023 parking discs

​

TOWN CENTRE

STRATEGIC ROLE

2022 - 2023 FOCUS

  1. Continue to work with strategic partners through the multi agency “Town Centre Forum”

  2. With strategic partners, develop annual events programme for Bognor Regis 

  3. With strategic partners,  develop new Master Plan for Bognor Regis 

MEMBER SERVICES

2022 - 2023 FOCUS

  1. Increased engagement with levy paying businesses – Ambassador / Co-Ordinator / Directors  

  2. Redefine BID’s comms role across all channels to focus on info, advice and support on training / direct cost savings / grants rather than direct promotion

  3. Respond flexibly to emerging Covid situation 

Reballot_Logo_BID.png

TERM 2 BALLOT

​Undertake all activities for Term 2 vote on 14th February 2023

​

Keep up to date with Term 2 ballot activity, download documents and full ballot schedule at: www.brbid.org/term2